15 Best Link in Bio Examples for Inspiration (2026)
Your link in bio page is often the first real landing experience someone has with you. Instagram, TikTok, and YouTube give you one clickable link, and that link needs to work.
The difference between a forgettable page and one that actually converts is rarely about design. It's about what you put on it, in what order, and whether it matches what people expect when they arrive. Below are 15 examples across different niches, with a look at the thinking behind each setup.
Note: the examples below are illustrative. They're based on how real people use link in bio pages, but the names and usernames are fictional.
What Makes a Great Link in Bio Page?
A few things separate the pages that get clicks from the ones that don't.
If everything is a priority, nothing is. The pages that perform best lead with one or two things that matter right now, whether that’s a new video, a booking link, or a product launch. Everything else is secondary and should feel that way.
“Book a session” beats “Click here.” “My portfolio” beats “Website.” If someone has to guess what a link does, they’ll probably skip it.
This one most people get wrong. A link in bio page isn’t a set-and-forget thing. The best pages are updated regularly to match what’s happening now. A link to something from four months ago tells visitors you’re not paying attention.
The page should feel like it belongs to the same brand as the profile. A Dark theme for a night photography account, Light for a minimal lifestyle brand. It’s a small thing that adds up.
Link in Bio Examples for Creators & Influencers
See also: how creators use Allme
Fitness creator
- Free 7-Day Workout Plan (PDF download)
- YouTube (full workouts)
- Favourite supplements (affiliate)
- 1-on-1 coaching enquiry
- Instagram Reels
The free PDF leads because it gives something before asking for anything. It also builds her email list, which is worth more long-term than any individual click. The coaching link is last, deliberately. By the time someone reaches it, they’ve already seen the free content, the YouTube channel, and the affiliate picks. They’re warm.
Travel blogger
- Latest blog post (updated weekly)
- How I afford to travel full time (YouTube)
- My gear list (Amazon affiliate)
- Subscribe to my newsletter
Four links. No filler. Marcus rotates the first link every time he publishes something new, which means returning visitors always see something fresh. That’s a small habit that makes a real difference over time.
Food creator
- This week’s recipe (YouTube)
- My cookbook, pre-order now
- Recipe blog
- Cooking class, next date
- Behind the scenes on Patreon
The cookbook is second, not first, because the recipe is what people come for. Once they’re on the page, they’ll see the pre-order link naturally. When the book launches, that link becomes “Buy now.” Patreon is at the bottom for a reason: it’s for the most engaged audience, not someone who just discovered her.
Lifestyle influencer
- Shop my home (LTK/affiliate)
- Morning routine video
- Wellness journal, 10% off (brand partnership)
- DM me on Instagram
- Subscribe for weekly inspo
The affiliate shop comes first because that’s where the commercial value is. The discount on the brand partnership is included in the label itself, which builds trust. A lot of creators bury that information. Zoe puts it upfront.
Gaming streamer
- Live now on Twitch
- YouTube highlights
- Discord server
- Support me on Ko-fi
- Merch drop
The “Live now” link is always first because Kai updates it every time he goes live. He uses scheduled links (available on the Pro plan) to automate this so the link activates exactly when his stream starts. Discord is in there because building a community outside of Twitch is what keeps a streaming career sustainable long-term.
Link in Bio Examples for Small Business
See also: Allme for small business
Coffee shop
- Our menu
- Reserve a table
- Find us on Google Maps
- Order on Deliveroo
- Follow us on Instagram
This is exactly the four things a local customer actually wants. Menu, booking, directions, delivery. The Google Maps link also nudges people who haven’t been before to check where the shop is and consider visiting.
Photographer
- View my portfolio
- Book a shoot
- Pricing guide (PDF)
- Recent weddings
- Get in touch
The pricing PDF is doing quiet but important work here. People who download it are already serious. It filters out tyre-kickers before they reach the booking form. “Recent weddings” is a separate link from the main portfolio because wedding clients specifically want to see wedding work. Mixing it in with everything else dilutes the message.
Personal trainer
- Book a free intro call
- Online coaching, join waitlist
- Client transformations
- Free training tips on YouTube
- Download my nutrition guide
The free intro call is at the top because it’s low commitment. No one has to pay or commit to anything to book a call. The waitlist for online coaching creates scarcity without Nico having to say anything pushy. And the transformation stories sit exactly where someone would look while deciding whether to book.
Online store
- Shop new arrivals
- Custom orders, enquire here
- Behind the making (TikTok)
- Newsletter, 10% off your first order
Custom orders are higher margin than Etsy sales, so they’re surfaced early. The newsletter offer converts casual visitors into repeat buyers. Four links covering the full customer journey from “I’m browsing” to “I want something made just for me.”
Link in Bio Examples for Developers & Freelancers
See also: Allme for developers and freelancers
Frontend developer
- Portfolio (selected work)
- GitHub
- Available for projects, book a call
- Writing on DEV.to
- Download my CV
The order here tells a story. Who am I, where’s my code, how do you hire me, what do I write about, here’s my CV if you need it. “Available for projects” as a link label also does something useful: it tells visitors immediately that Tom is open to work without him having to say it in his bio.
UX designer
- Portfolio (case studies)
- Free UX resources (Gumroad)
- Book a design critique
- Figma templates
- Newsletter, design tips weekly
The free resources are early. People who find value in what she gives away for free are more likely to pay for templates or book a critique session. It’s a funnel built into a five-link page.
Freelance writer
- My work (published articles)
- Services and rates
- Book a discovery call
- Newsletter for writers
Putting rates at position two filters immediately. Anyone who’s not in the right budget range will know quickly, which saves everyone time. The discovery call sits after the rates, not before, for the same reason.
Link in Bio Examples for Musicians & Artists
Indie musician
- New single, listen now (Spotify / Apple Music)
- Upcoming tour dates
- Merch store
- Support on Bandcamp
- YouTube (live sessions)
New music is always first. Always. Tour dates are time-sensitive so they come second. Bandcamp sits alongside streaming because it lets fans buy your music directly, which pays artists far more than streaming ever will.
Visual artist
- Shop prints, new collection
- Commission enquiry
- Process videos on YouTube
- Patreon (exclusive work)
Four links. The YouTube process videos are doing something specific here: people who see how the work is made tend to value it more. That translates into more print sales and more commission enquiries. It’s not just content for its own sake.
Podcast host
- Latest episode
- Subscribe on Spotify
- Subscribe on Apple Podcasts
- Guest application
- Newsletter (weekly notes)
Spotify and Apple are listed separately because podcast listeners are loyal to their platform. Linking to one and not the other loses half the audience. The guest application link surfaces the show to people who might want to be on it, which drives organic outreach without Ellen having to pitch anyone.
Key Takeaways: What the Best Examples Have in Common
Not the most important thing in general. Right now. It changes.
The pages that get the most clicks are almost always the ones with three to five links, not ten. More options means more decisions, and people avoid decisions.
“Book a free intro call” not “Contact.” “New single, listen now” not “Music.” The specificity is what drives the click.
Every example here made a deliberate choice about Light, Dark, or Gradient. It’s a small thing that makes the page feel considered rather than default.
This sounds obvious. Most people still don’t do it. A link in bio page that hasn’t changed in six months is losing traffic every day to one that has.
Frequently Asked Questions
How many links should I put on my link in bio page?
Three to five is the sweet spot for most people. Allme's free plan supports up to 5 links, which covers most use cases comfortably. If you genuinely need more, the Pro plan ($3.99/mo) goes up to 15.
Should I use my real name or my brand name as my username?
Use whatever matches your primary social handle. If your Instagram is @sarahfits, your link at allme.site/sarahfits is instantly recognisable and easy to remember. Consistency between platforms matters more than the name itself.
How often should I update my link in bio page?
Whenever you post something you want people to take action on. The most effective pages get updated at least weekly. If that sounds like a lot of manual work, the Pro plan's scheduled links feature lets you set links to go live and expire automatically.
Create Your Link in Bio Page Free
5 links, 3 themes, click analytics. Free forever, no credit card required.
Get Started Free